Immigration Project Social Media and Online Technology Policy as of March 20, 2018:
- Expand and strengthen the Immigration Project (IP) mission to improve access to affordable, high quality immigrant legal services in downstate Illinois
- Better communication with target audiences
Our Online Communications Model:
At the core of IP’s communications strategy is a strong, clearly articulated website at www.immigrationproject.org. To strengthen our online presence, the IP website also currently interacts with other online communications platforms including Facebook, Linkedin and Twitter. Other platforms may include, but are not limited to, Youtube, radio, blogs, and podcasts. These online venues enable IP to engage various audiences by facilitating conversation, awareness, and action about the work of the the IP and issues related to immigration legal services in downstate Illinois.
Our Principles as an Organization:
…We will ensure that once we establish our roots in a specific social media site, it will be updated regularly according to the conventions of each site. In many cases, our Communications Director will coordinate with other IP staff in creating its content. The overall responsibility for the IP’s editorial content rest with the Executive Director of the Immigration Project.
…With helping to advance our mission, we will be flexible as we test new social media tools since they develop and change rapidly.
…Everyone in the office will be familiar with new tools in the training sessions that we will provide to ensure an easy transition.
…We support those who support us and our mission. This includes “friending” and “liking” pages, however, we understand that some sites carry a disclaimer that they are not official IP sites but we are not directly responsible for it other than having “liked” it.
…We will ensure that the consistency of messages and actions stay true to our mission in all media platforms. We will solicit ideas and stories from our constituents to help enhance and better our organization’s values.
…We are guided by IP’s Executive Director regarding actions on legislation or issues that affect immigrant legal services; in accordance to the Board’s Directors, all involvement in issues will be in accordance with our tax exempt status.
…We will identify ourselves clearly in what we write and what we post. When acting as an IP staff member, we will always identify ourselves as such in responding to posts, blogs, or other social media. We do not engage in arguments or discuss personal matters over social media but we will be helpful if you contact our offices.
…All comments and responses to IP’s Facebook will be monitored. We will ensure that no spam, profanity, defamatory, inappropriate or libelous language will be posted to our sites. Neither will we use such language when we post comments to other sites.
…We will respect copyright rules and will only properly cite our sources and post items that are covered by fair use or published under Creative Commons. Otherwise, we will seek permission first.
Our Principles as Individuals:
…Our identity as IP employees, including email accounts, will not be used in association with personal sites that our outside the scope of our mission.
…The Executive Director will guide actions on legislation that we currently are campaigning on. While personal social network accounts (e.g., Facebook) should remain personal, owners may include post that supports the mission of the IP.
…We are responsible for what we write and what we post. We will tell our stories responsibly and not write or post anything that would embarrass or reflect badly on the IP.
The IP Executive Director will designate a specific staff member to be the site manager.
The site manager will manage access to the sites for the media managing team and provide the same access to the Executive Director.
The media managing team will administer these sites on a regular basis and will ensure that these are regularly updated.
We will conduct a regular review of our social media sites and if they site no longer serves a purpose they were created for, then it will be closed.
Site manager will also regularly survey the IP’s online presence and report regularly (at least twice a year) both to the Executive Director and to the Board on all things related to the IP’s online presence.
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